Please use this identifier to cite or link to this item:
http://hdl.handle.net/123456789/5401
Title: | Verbal Means of Persuasion in English Advertising |
Authors: | Karpenko, Hanna Карпенко, Ганна Миронівна |
Keywords: | advertisement manipulation persuasion mental peculiarities |
Issue Date: | 2016 |
Publisher: | Vasyl Stefanyk Precarpatian National University |
Citation: | Karpenko H. Verbal Means of Persuasion in English Advertising / H. Karpenko // Journal of Vasyl Stefanyk Precarpathian National University. - 2016. - Vol. 3. - № 2-3. - P. 84-87. |
Abstract: | The article deals with verbal means of persuasion in English advertising. It investigates manipulation tactics and features of persuasion in the English ad. Linguistic and cultural aspects of style formation in English and Ukrainian ads are compared in the article. |
URI: | http://hdl.handle.net/123456789/5401 |
Appears in Collections: | Vol. 3, № 2-3 |
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